Consider the reusable water bottle. Practical, useful, and good for the environment—but nothing more, right? Wrong! In recent months, it has grown to feel like a bit of a covetable menswear accessory: a cross-body bag for the hydration-minded, if you will. (Shoutout to menswear’s own Jonah Hill, who has been photographed with a gigantic metal Hydroflask more times than we can count.) From all ends of the sartorial spectrum, ranging in-the-know streetwear to the highest of high fashion, labels keep pushing smartly designed branded bottles out into the world. And style-savvy dudes everywhere seem to be loving every minute of it.
Last year, Prada released a sturdy bottle made from glossy, colorful steel that quickly became the envy of the Internet’s eye. Similarly, Evian borrowed some star power from Off-White designer Virgil Abloh to create a line of post-modernist and shatter-resistant glass bottles. When Dior brought streetwear OG Shawn Stussy out of retirement for a collection, the French label produced a limited-edition bottle for attendees. (It even included the accessory in one of the runway looks.)
Nalgene, the longtime maker of plastic bottles, has worked with up-and-coming brands like Online Ceramics, Brain Dead, and Eden Power Corp. Supreme is bringing back its own sought-after Nalgene bottle for its spring-summer collection. Hell, GQ is even offering a customized version in the latest Best Stuff Box!
These days, many consumers are doing their part to go a little bit greener and avoid single-use plastic. Designers and brands are making that just a little bit easier by dressing up a boring everyday item into a bright object of design. It’s not hard to see why the fashion-inclined might opt for a bottle from their favorite brand as opposed to some run-of-the-mill version. Plus, getting a reusable water bottle as Mother Earth slowly melts is a purchase you can feel right about—especially when they look as good as these.